
Domo! This is Alvin Lai, your new host for the NUSEA blog. I just took over as VP of Media and publications of NUSEA barely a week ago and this is my first blog post! I hope to learn from all you dear readers, please feel free to provide feedback and comments!
You might notice a slight change in writing style here, as I believe in writing in a very personal and candid manner, which makes for interesting reading (I hope :D). You can find out more about me, and how I view blogging and the what’s in it for both of us (dear readers and yours truly) at my blog, Alvin Lai, An Introduction.
Back to the main topic!

Today, we are very very fortunate to have Farzad Naimi, the very charismatic CEO of LiteScape for a sharing session with us. Check him out from the Litescape Executive profiles page.
Personally, I like to take down concise salient points, like after I read a very insightful Paul Graham essay or the famous Steve Jobs Stanford commencement ceremony speech. In doing so, they serve as good reminders and triggers for future reference and reflection.
The only drawback would be that it might be difficult for readers to understand the context, well don’t worry, just ask! Comment! We can make this better as we go along.
Here goes!
Leverage existing affiliations – working for VISA.
How you find the japanese call center? An existing pain point for VISA – most if not all ideas come from pain points!
Are you a tech person? How you balance tech and business?
Passion not really with engineering.
Bootstrap, slowly 20%, 30% open up to investors. want flexibility!
Success == feel good about yourself.
Finding/building right team – takes time
Expose yourself to business models, see the full chain
Had basics MBA, finance, economics - very useful.
Opportunity work with others CFO CEO
Entrepreneurship is an attitude. Failure not in vocabulary!
All humans are open, just approach them from the right angle, especially if it matters for you
Treasure people around you - They might be your lifetime mentor, take them seriously!
Pay attention to details, single flower example – employee saw pretty flower, he gave him flower, brighten up their whole day, deadline seem like nothing.
Singapore government – very rare positive approach attitude towards entrepreneurship.
View people as a resource, need examples to push forward change in Singapore.
Starting startup, plan a deadline, give yourself 2 years, see what happens then.
Starting startup – best to do it yourself, you learn best. The wave experience, go up and down, startup experience a prerequisite for joining other startups.
Bad blood relations – admit need courage, learn from it and emerge stronger, good character building, with sincerity.
Exit at pre IPO – else golden handcuff, wanna remain liquid.
Team Leadership
Loyalty, experience, they know u can do it, trust and feel good about you.
NO mediocre team, might as well not start – Farzad meant that given a choice of starting a team with lousy people, he’d rather not start at all. Thanks Alastair for pointing this out!
Tom Kosnik as advisor, 5 min coffee also good.
Crossroads, bleeding, just abandon the idea.
Some startups are chaotic in nature. Agile!
Write things down! They force you to think! Sounds familiar huh!.
This is an experimental blog post in terms of content and presentation style, tell me what you think!
*Update*
Thanks to dear Ryan for suggestions for improving the blog post:
- adding an intersting banner image to catch attention
- embolden key points for easy reading
- search engine optimizing tips
Thank you Ryan!
*Update 2*
Here’s our dear friend Derrick Du Wen Yu’s contribution and reflection of the mentorship session. Apparently he has taken away quite a bit here!
3 Shining Characteristics of Farzad that Helped Him Become a Successful Entrepreneur
Humor
Many people ignore the contribution of humor when talking about an entrepreneurs’ success. Humor can help diminish team’s stress; Humor can help glue the team members together; Humor can help build up nice relationship with contacts. And humor can help you to become a good sales person —-as an entrepreneur, you are selling every day. Analytical skills and technical skills are important for entrepreneurs, and humor can make those skills more powerful.
Pursuit for happiness
“Happiness exists in the process of pursing it” For every start up, Farzad exits at the pre-IPO stage; for him, the process of building up a new thing is more fun than getting the great finance return from the 18 month handcuff IPO.
Trust
Farad trusts his team, his friend and his partners. “I don’t believe you will do it, I don’t think you will do it; I just know you will do it; this is my language of success” quoted from Farzad. Because of the trust, his
subordinates follow him, investors bet on him and customers buy from him.
But do not trust people too easily, Farzad also has the experience of being cheated, when he bought a Ferrari from an acquaintance. However, if that happens, take it as an individual case only, not making the statement like “I will never trust Chinese/Japanese/Korean… people any more”
Awesome Derrick!